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Court of Public Opinion Becomes Key Battleground

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By Ronald Brownstein

LA Times
March 13, 2003


Global polling on war has had a major effect on shaping the diplomatic debate.

Global public opinion may be shaping the frantic diplomatic maneuvering over Iraq more than it has affected any international crisis in memory, experts say. The spread of sophisticated polling techniques has combined with the prominent role of the United Nations to give mass opinion almost unprecedented influence over the debate on war.

"It's almost as if there is a global referendum underway on what America and the rest of the world should do about Iraq," said Andrew Kohut, director of the Pew Research Center for the People and the Press, which has surveyed opinions worldwide.

Widespread opposition to the war around the globe may not stop the United States from eventually leading a coalition to invade Iraq. But the public resistance has become an unexpectedly large hurdle for President Bush as he tries to build international legitimacy for an attack.

"We are seeing something absolutely different," said Tom Bentley, director of Demos, a London-based think tank. "Citizen preferences, and public opinion more generally, have become a real-time factor in diplomatic decision-making in a way it never has before."

Partly, experts say, public opinion is resounding so loudly in the Iraq debate because an invasion would be a war of choice not precipitated by a specific provocation, such as Iraq's invasion of Kuwait in 1990.

But at a deeper level, other analysts note, worldwide public opinion may be emerging as such a force because the Iraq controversy is crystallizing a broader anxiety about the way the United States is exercising its power as the world's sole remaining superpower.

"I think there is a very clear drama here, which is that the publics around the world ... have a lot of uneasiness about America's power," said Steven Kull, director of the Program on International Attitudes at the University of Maryland. "People around the world are looking to their governments and asking, 'Can you stand up to it? "

Still, these dynamics might not have allowed worldwide public opinion such a large role in the debate if not for two other factors. One was the decision by Bush, under pressure from British Prime Minister Tony Blair, to seek U.N. authorization for an attack. That has created an extended opportunity for countries to express their views on a military action.

"I've never seen anything like this where we have a do-we-or-don't-we resolution out in front of the world for some months on end," said former Sen. Timothy E. Wirth, president of the nonprofit United Nations Foundation. "We have never been in that situation."

Every Voice Heard

The second factor is the spread of public opinion polling and the continued growth of global media networks that transmit such findings almost instantly. That has provided an opportunity for citizens in countries everywhere to make their views known not only to their own political leaders but to officials in other governments.

In the last few weeks, local and international polls have systematically measured public attitudes toward a possible war not only in Britain, France and Russia -- permanent members of the U.N. Security Council -- but also in Germany, Spain, Mexico, Chile, Bulgaria, Pakistan and Cameroon. In all of those countries, most respondents have said they oppose a war, especially without U.N. backing.

Those views haven't always proved decisive in the positions governments have taken on the war: A Gallup International survey released this year found opposition to an invasion even greater in Spain -- whose government is supporting Bush -- than in France or Germany, whose leaders are resisting the use of force.

Yet the imprint of public opinion on the actions by Bush and other world leaders is unmistakable. Bush's initial decision in September to seek U.N. involvement in the conflict over disarming Iraq came against a backdrop of polls showing that in the United States -- and especially in Britain and Europe -- war had much broader support with U.N. approval than without it.

More recently, Bush has been forced to delay an attack and pursue a second U.N. resolution authorizing an invasion because Blair, his closest ally, needs that international imprimatur to defuse public opposition in his country.

Whereas the White House has long calculated that it could eventually win domestic support for an invasion even without U.N. support -- and recent polls show American attitudes moving in that direction -- British polls show majority backing for a war only with Security Council authorization.

Now polls showing intense skepticism about war in countries such as Mexico, Chile and Pakistan have forced Bush and Blair to make repeated compromises in their drive to win a council majority for a second resolution.

"It is making it harder for anybody who wants to be for the United States to be with us, since there is no public support for it," said James B. Steinberg, who served as President Clinton's deputy national security advisor. At the same time, polls in France and Germany showing unwavering opposition to an invasion have fortified those countries' resistance to the Bush and Blair efforts.

Seeking Legitimacy

Many analysts say the stamp of international legitimacy has become important to public opinion in so many places because of anxiety about the precedent that would be established in attacking a country that may not pose an imminent threat.

In effect, said the University of Maryland's Kull, for many people around the world, the vote in the Security Council has become the standard to measure whether the war will be seen as advancing or defying an international rule of law that applies to all nations -- including not only Iraq, but the United States.

Through its Office of Global Communications, the White House has tried to influence worldwide opinion on Iraq. Those efforts have ranged from Secretary of State Colin L. Powell's unusual disclosure of intelligence information about Iraq at his Feb. 12 U.N. briefing to more targeted initiatives, such as providing senior administration officials for television and radio interviews in almost all the countries on the Security Council.

"It's been a concerted, coordinated and robust effort across the government," said Tucker A. Eskew, director of the communications office. But many analysts say the administration has complicated its own task with occasionally belligerent rhetoric (such as Defense Secretary Donald H. Rumsfeld's denunciation of some of the war's critics as "old Europe"), by shifting rationales for the war and by making clear that the United States would invade Iraq no matter how many other countries agreed. These issues, many analysts argue, have served to focus a broader unease over the way the United States is flexing its muscles.

The concern predates Bush but has intensified amid charges that he has failed to listen to allies' views on issues from global warming to missile defense. The Gallup International poll earlier this year found that majorities or pluralities of the public in 28 of the 37 countries surveyed -- including traditional allies such as France, Germany, Spain and Britain -- said U.S. foreign policy now had a negative effect on their country.

As a result, many agree that the U.N. debate -- and the global plebiscite it has ignited -- has become at least as much a referendum on America's behavior as on that of Iraqi President Saddam Hussein.

"I think we now are going to be subject to global public scrutiny because of the role we play in the world," Kohut said. "We've entered into a new chapter where, because of the speed of communication and the complexity of world problems, people all around the world can weigh in on issues of war and peace in ways that are parallel to what we've seen in domestic politics over the past 20 years. The old phrase of the global village has come true."


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FAIR USE NOTICE: This page contains copyrighted material the use of which has not been specifically authorized by the copyright owner. Global Policy Forum distributes this material without profit to those who have expressed a prior interest in receiving the included information for research and educational purposes. We believe this constitutes a fair use of any such copyrighted material as provided for in 17 U.S.C § 107. If you wish to use copyrighted material from this site for purposes of your own that go beyond fair use, you must obtain permission from the copyright owner.